Good news! You’ve been hired to build out your company’s search engine optimization team, and you get to pick who to bring on board. How exciting! If this is your first time building out an in-house team, it can be intimidating not knowing what kind of person you should hire to do the job effectively—and that’s what we’re here to help with today. No matter the size of your company or your experience, this guide will teach you what attributes are essential in the ideal SEO specialist and how to spot them when looking at resumes and conducting interviews.
What are the essential traits
A great SEO specialist is not only well-versed in the ever-changing landscape of search engine optimization but also creative, proactive, and resourceful. They should also be able to work well under pressure and deliver results. They are a team player who can take on tasks from many different areas of the company rather than just being confined to one department. An ideal candidate for an SEO specialist would be someone with excellent interpersonal skills and exceptional communication skills. The ability to solve problems creatively is another important trait that a good candidate for this position should have.
What makes a good SEO specialist
An SEO specialist is a key part of any marketing team. They are responsible for improving a website’s search engine rankings, leading to increased traffic and conversions. But what makes a good SEO specialist? Here are some ideal traits that a good SEO specialist should have:
- A deep understanding of how search engines work
- Being knowledgeable about industry-specific keywords
- Understanding how the optimization process works
- Understanding how conversion rates are affected by SERP changes
Where to find an excellent specialist
If you’re looking for an excellent SEO specialist, there are a few places you can look. You can start by checking out online job boards, like Indeed or Monster, or by searching for SEO firms in your area. Once you’ve found a few potential candidates, look at their website and see if they have any testimonials or case studies from past clients. Finally, reach out to them directly and ask for a proposal. An SEO specialist who is good at what they do will be happy to put together a detailed proposal outlining their services. When contacting SEO Ottawa, it’s always worth asking about the number of hours each consultant works per week and what kind of experience they have. If possible, check their portfolio as well – the work should show impressive results.
Things to look out for
SEO specialists are individuals who have a specific skill set and knowledge base relating to search engine optimization. These experts usually have a good understanding of how search engines work and how people use them to find information. They also know how to optimize web pages to rank higher in search results. The best Montreal SEO professionals will also be up-to-date on current trends and should be able to give you advice on which keywords you should focus on when optimizing your site.